April 2, 2004

Contact: Phillip Wilke, Kansas Public Radio, (785) 864-5016.

Kansas Public Radio spring membership drive nets more than $200K in pledges

LAWRENCE -- Kansas Public Radio listener-members again have taken an active hand in helping run and fund the station.

At 8:40 a.m. Friday, April 2, pledges from Kansas Public Radio listener-members pushed the total donations past $200,000, the goal KPR set to conclude the station's spring fund-raising drive. After the goal was met, KPR, based at the University of Kansas, returned to uninterrupted music and news programming.

The "Campaign for Excellence" began Friday, March 26, with more than $92,000 raised through a direct-mail campaign. Eight days later, more than $108,000 was raised through on-air appeals to new and renewing members.

"Everyone at the station is grateful to our listeners for another successful membership drive," said Janet Campbell, director of Kansas Public Radio. "The KPR staff works very hard to provide the high-quality news, music and entertainment programming that listeners have come to expect. The listener-members in turn provide us with the funds needed to keep the programming at that high level."

All funds raised during spring and fall membership drives directly support programming services.

After the numbers were tallied Friday morning, 374 new members had pledged their support, 1,517 listeners had renewed their membership and $200,595 had been pledged through direct mail, on-air appeals and KPR's Web page. That total does not include challenge grants, in which a company or individual will donate money if KPR can raise a certain level of funding during a show. More than $14,000 was raised through challenge grants.

More than 100 people volunteered to answer phones during the eight-day, on-air drive. Phones were staffed from 6 a.m. until 11 p.m. Area restaurants donated meals and beverages for volunteers.

"Our listeners have come through again," Campbell said, "and we'd like to thank each and every one of them."

KPR, licensed to KU, broadcasts on KANU 91.5-FM in Lawrence, KANH 89.7-FM in Emporia, KANV 91.3-FM in Olsburg-Manhattan and K210CR 89.9-FM in Atchison.


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