KU News Release


Feb. 17, 2011
Contact: Toni Dixon, School of Business, 785-864-4449

Hallmark social responsibility executive to present 2011 Sutton Ethics Lecture

More Information

LAWRENCE — The University of Kansas School of Business presents its 2011 Walter S. Sutton Ethics Lecture at 7 p.m. Tuesday, March 15, at Woodruff Auditorium in the Kansas Union.

Carol Hallquist, vice president of the Hallmark Corporate Foundation and sustainability at Hallmark Cards Inc., will present “100 Years of Caring: Corporate Social Responsibility at Hallmark.” The event is free and open to the public.

Hallquist leads the company’s community involvement programs, employee volunteer program and corporate foundation giving. She also guides its corporate social responsibility, environmental and philanthropic initiatives.

“Hallmark believes that the communities in which it operates deserve strong educational, cultural and social service programs,” Hallquist said. “Our corporate citizenship programs developed from the founding Hall family’s strong values. Hallmark doesn’t practice social responsibility to boost business. We see it as the right thing to do.”

Hallquist’s multimedia presentation will give key insights into the history of Hallmark’s values and social responsibility efforts, focusing on four components: grants, legislation, volunteer programs and environmentalism. She will give examples of the company’s social efforts, focusing on its story of values-driven business.

Since joining Hallmark in 1984, Hallquist has held a variety of product marketing positions. In 2003, she was named vice president of new ventures. She has been in her current position since May 2007.

As an active Kansas City resident, Hallquist has served as the chair of the Kansas City Zoo’s Board of Directors and is on the boards of the Kansas City Alumni Association, Teach for America and Operation Breakthrough. One of four founders of an all-women angel investing group called the Women’s Capital Connection, Hallquist was named one of Kansas City’s most influential women of 2008 by KC Magazine.

The Sutton lecture series began in 1993 in memory of 1939 School of Business alumnus Walter S. Sutton. He devoted much of his time to civic organizations before his death in 1985. The lecture series is presented in conjunction with the School of Business and the International Center for Ethics in Business.


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